Learn how to avoid sending SPAM and cut your Responsive Forms processing time.

  1. Giving Tuesday ⇨ Spam Tuesday ⇨ Blacklist Tuesday
  2. New Feature: Auto Link Contacts by Email
  3. Free Offering from Donor Search
  4. Things You Might Have Missed
  5. Upcoming Free Trainings
  6. Not Using DonorSnap Yet?

Giving Tuesday ⇨ Spam Tuesday ⇨ Blacklist Tuesday

No junk mail

Are you going to damage your email reputation for the dream of easy money? This is an extremely important question to ask yourself as you get ready for Giving Tuesday. Don’t let it become the day that you SPAM all of your supporters, and lose the privilege to email them ever again.

When a supporter marks your email as spam it doesn’t just affect your sending to that one person. Spam complaints are stored by email providers and if you receive enough of them, they will stop delivering your emails to anyone!

How do you avoid sending spam?

1. Get permission first and keep your list clean
The most important part of sending mass emails is the most boring part: keep your email list clean! Ask people if they want to receive your email before you send them anything. Be careful about who you add to your list, and make sure you have permission. If someone no longer wants to receive emails from you, remove them from your list promptly. In addition, periodically check your database for duplicate contacts and merge them together.

2. Know your audience and group them into separate email lists
Now that you know who wants to receive emails from you, design your email strategy specifically for each type of supporter. Send a different email to your volunteers than you would to your major donors. DataMiner Platinum allows you to customize your email lists extensively. Need help building a query for your email list? Contact support@donorsnap.com and we’ll give you a hand. Just make sure that you aren’t including the same person in multiple versions of the same email!

3. Don’t send too many emails
One email might be too many, but five emails might not be enough. Where do you draw the line?

Keep reading the 6 Rules to Avoid Sending Spam on the DonorSnap Blog.

Auto Link Contacts by Email

The latest improvement to the Responsive Forms tool cuts your administration time down significantly. When you are on the Open Records tab of your form, you will notice a new button labeled "Auto Link Contacts by Email."

No junk mail

This button checks the email addresses for each of your open records and matches it to an existing contact in your database. If that email address doesn't already exist, then nothing happens. If found, the open record will automatically be linked to the contact.

The system will check the PersonaEmail, Email, and lastly Email2 fields in succession for a match. If the email address is duplicated in your database, then it will be matched to the first instance found.

Free Offering from Donor Search

Don't forget to add the DS Rating score to your database. Donor Search has made this proprietary philanthropy and wealth score available to all DonorSnap users for no cost! In addition to the DS Rating field, take advantage of DonorSnap customer only special pricing.

Integration with DonorSearch

For more information, visit the DonorSearch Integration help page.

Things you might have missed

NCOA (National Change of Address) Integration

Receive one free NCOA cleaning each year. Other systems typically charge $295+ for this service. Just contact us at support@donorsnap.com to get started. Learn More

Unsubscribe Info added to Mass Email Campaigns

You will now find that the Results tab of your mass email campaigns includes all unsubscribe events. Quickly use the filters to see who has unsubscribed and no longer wants to receive your mass emails.

Email Acknowledgements and Email Contribution Statements

We've made some changes to the way that these two tools generate your documents. We now have a dedicated server for these processes. This means that there will no longer be slowdowns when many organizations are using these tools at the same time. In other words, you won't notice a thing in December and January when millions of letters and statements are being generated!

GoEmerchant Donations Report

Online Forms > goEmerchant Donations Report
This new report will show you all of the payments processed in your goEmerchant account, identify which ones came through DonorSnap, and show you the ID numbers for easy matching.

Free DonorSnap Training

DonorSnap is now offering a free training almost every week. The free trainings take place on Wednesday afternoons and the topics range from Getting Started with DonorSnap to advanced features like DataMiner Platinum and Online Forms. The next 4 trainings can be viewed at any time.

Find the link to the training schedule under the Help menu from within DonorSnap:

Upcoming Trainings:

  • November 7th: Getting Started with DonorSnap
  • November 14th: DataMiner Platinum with Year End Appeals
  • November 21st: Communication Tools
  • November 28th: Event Registration Forms
  • December 5th: Volunteer Forms

Space is limited so Register Now.

Want to Watch a Past Training?

Each of our weekly trainings are recorded and placed on the DonorSnap Help Site. These trainings are generally available a few hours after the training ends.

See all of the other past trainings on the help site under Training Webinars.

Not Using DonorSnap Yet?

Sign up for one of our free webinar demonstrations to see the software in action.
Ready to be set up with your own database? Get started today!